HR Leaders, Start Leadership Development Early

Professional man leaning on desk with a smile and crossed arms

The following is an executive summary for our latest white paper, “Leadership Is a Verb: Leadership Coaching Is the Key for Outcome-driven Development.” To download the full white paper, click here.

At one time, leadership development was about getting the most successful people prepared to be even more successful in top positions. But leadership has changed, and will continue to change. In response, many savvy talent leaders have adopted a learning system to create leaders earlier, and at all levels in their organizations. 

Further, the evolution of leadership and leader development is ongoing. To ensure their leaders thrive and can meet the needs of modern business, organizations should consider offering personalized, expert-led leadership coaching and shared or cohort-based learning experiences.

How is Leadership Changing — and Why?

According to a 2021 McKinsey & Company article “‘Back to human’: Why HR leaders want to focus on people again,” there is a significant trend toward human-centered leadership. In fact, study data from the piece revealed that 81 percent of chief human resource officers want to find more ways to leverage talent throughout the organization. This creates a fabulous opportunity for tech-enabled leadership development solutions that can scale efficiently, personalize the development journey, and start an employee’s leadership development very early in their career.

For our latest white paper, Sounding Board spoke with three senior HR leaders to get their perspectives on the evolution of leadership. Ed Cohen, Chief People Officer at SprintRay, Adri Maisonet-Morales, Vice President of Enterprise Learning at Blue Cross Blue Shield North Carolina, and Judy Whitcomb, Senior Vice President of HR at Vi, shared similar thoughts about how leadership has changed in the last few years. 

At the crux of this change and movements like The Great Resignation is employees’ desire to work with leaders who are more thoughtful, more authentic, and less interested in hierarchical systems. “Terms like The Great Resignation, from a talent perspective, could also be called The Great Retention,” Maisonet-Morales said in the whitepaper. “In years past, people were more willing to tolerate poor leadership; today they’re not.”

Leaders must be ready to respond to change

It isn’t just leadership that has changed over the last several years; business itself has been continuously disrupted. For instance, leaders have had to adjust to indefinite hybrid and/or fully remote work, neither of which were options for most workplaces just two years ago. 

Leaders have also had to adjust to near constant market inconsistency, disruption, and change. There was once a time when change and disruption were outliers; now they are the norm. According to Gartner’s 2021 report “Build Enterprise Leaders in the Era of Disruption and Digitalization,” the best way to ensure that leaders are equipped to lead during challenging times is to teach them skills that will enable them to thrive despite continuous disruption.

Gartner refers to this as “enterprise leadership.” Enterprise leaders reach their goals while leading their teams to do the same, and they make sure their teams work closely with other teams to share resources and best practices needed to reach organizational outcomes. These leaders are often self-aware, and that contributes to their success, as they can accept their shortcomings and strengths, and build up or develop their teams while ensuring they complete their tasks. 

Enterprise leaders are also adept at taking feedback, tend to learn from their mistakes, and often create space for their direct reports to perform at their absolute best. Even better, Gartner research revealed that “organizations with majority enterprise leaders can achieve 1.5 times greater year-on-year revenue, 1.3 times more net profit, and 1.3 times customer satisfaction.”

HR must prioritize developing leaders at all levels

Many leaders are not prepared to handle crises, changes, and other bumps in the road, at least not at the rate they’ve been happening these past few years. However, those skills can be developed. Leadership coaching can enhance and build core leadership capabilities when delivered with support from a skilled, certified coach. In a 2022 Harvard Business Journal article titled “Leadership Training Shouldn’t Just Be for Top Performers,” authors Navio Kwok and Winny Shen wrote that more often than not, only the most successful leaders receive the chance to be additionally successful. But if talent leaders want more leaders to emerge, they need to extend personalized developmental experiences to more people.

InterVenn, a San Francisco-based biotechnology company, began its leadership coaching journey with Sounding Board in 2019. Chief of Staff Dan Mulroy said, “if you take care of the team, the team will take care of the patients [we serve]. Leadership is an integral part of that.” InterVenn’s leadership coaching journey has not only helped the company to create more leaders, they tend to stay longer, which is significant given the organization is growing quickly. Results have been so positive, Mulroy said leadership coaching will remain an important part of the company’s leadership development and talent strategy going forward.

Start leadership coaching now

Creating effective leaders throughout your organization is the most effective way to promote talent retention, continuous learning, and elevate skill levels to more efficiently and consistently meet business goals. It’s important to invest in leadership development early. Whether talent leaders are preparing managers to meet change and disruption or giving emerging leaders the best preparation to be successful in a new role, tech-enabled, data-rich leadership coaching will change the way talented performers think, act, and talk about leadership.

Our most recent white paper, “Leadership Is a Verb: Leadership Coaching Is the Key for Outcome-driven Development,” takes a deeper look at what today’s HR and talent leaders are saying about current and future leadership needs, how leadership will continue to evolve, and how their peers can develop leadership capabilities that last. Good leaders need to be able to learn and grow into great leaders. No matter where they started, or where they’re going, support them. Your organization will thank you.

To read “Leadership Is a Verb: Leadership Coaching Is the Key for Outcome-driven Development,” click here!

Melissa Boles is a content marketing writer for Sounding Board.

Subscribe to Our
Newsletter

Stay up to date with new releases, features, how-tos, leadership tips, and more. (Don’t worry, we won’t flood your inbox or share your address.)
REQUEST A DEMO

We Develop The World's Most Impactful Leaders

Sounding Board offers virtual and scalable enterprise learning solutions that are flexible enough to adapt to rapidly changing work environments. Powered by behavioral science and core leadership capabilities, our proven coaching methodology drives measurable business impact.

Niall MacGearailt

SVP of Finance
Niall MacGearailt leads Sounding Board’s finance division as the SVP of Finance and Operations. Niall earned a solid track record of improving P&L and operational expense management for leading companies such as Whirlpool, Logitech, Avaya and most recently Soraa, where he prepared the business for acquisition by leading hi-tech lighting company, Ecosense. In his role, he is responsible for building and leading the finance & relevant operations functions for the company.

Ron Buell

VP of Engineering
Ron Buell is the VP of Engineering at Sounding Board and an accomplished software professional with extensive experience in leadership, software engineering, project management, and product management. Ron has led the development of highly scalable systems and applications across a variety of technologies for companies including OpenFeint (acquired by GREE), Rdio (acquired by Pandora), Lyris Technologies, and Lotus/IBM Software Group. In his role at Sounding Board, Buell is responsible for all engineering efforts in developing, deploying, and maintaining the enterprise software platform and team for the company.

Tommy Perkins

SVP OF SALES, PARTNERSHIP & CUSTOMER SUCCESS

Tommy is at his best helping clients think through complex challenges in order to create a positive impact on their organizations. He thrives when interacting with others whether helping his team succeed or working with clients to build long-term partnerships. He has extensive experience consulting with organizations on driving their employee experience, guiding organizations through change, and working to ensure organizations are moving the needle when it comes to their results.

Most recently, Tommy was a Client Services Leader overseeing some of GP’s most prized accounts on a global level. His responsibilities included overall client growth strategy, retention, and satisfaction. He represented all of GP Strategies’ major business lines including leadership, coaching, and engagement, digital transformation, outsourced services, and technology implementation solutions.

Before GP Strategies, Tommy spent several years with TTEC Digital (formerly rogenSI) where he led the sales team,  eventually becoming the regional Learning & Performance practice leader for North America. While managing the P&L and sales team he also led the largest global relationship for the firm (Deloitte Globally). During his time at TTEC, he focused on delivering blended learning solutions that incorporate technology and hands-on training. Before TTEC Digital, he spent several years dedicated to strength-based leadership disrupting the business landscape regarding performance management and employee engagement with thought leader Marcus Buckingham at The Marcus Buckingham Company / TMBC (now ADP).

Tommy has had the privilege of working with some of the most well-known global brands in professional services, retail, technology, and healthcare including Deloitte, Facebook, Microsoft, Bank of America, Novartis, Gap Inc., lululemon, and Intel. Several projects he led for Deloitte were Global GNPS, New Partner Pivot, NextGen Partner Program Deloitte China, Present to Win, the RPM project on performance management, and Unconscious Bias.

Tommy holds a BS in Health Sciences from Texas A&M University, and an MBA from Universidad del CEMA.

Drive hiring, retention, engagement, and DEI initiatives with Sounding Board’s leadership coaching solution

Sounding Board is the first leadership development platform that combines technology to scale with world-class coaches – empowering companies to solve urgent people-problems and gain a long-term talent advantage.

Join our coaching team

Our expert coaches combine top notch coaching, business acumen and organizational savvy to truly become your leadership “Sounding Board”. Sounding Board coaches are all industry certified and strongly vetted going through a 3 step qualification process and receiving ongoing supervision and development.

Lori Mazan

Co-Founder & CCO Sounding Board, Inc.
Lori Mazan is the Co-Founder and Chief Coaching Officer of Sounding Board, the preeminent global leadership development enterprise platform changing the face of leadership development through innovative technology for leaders at all levels of an organization. Lori is a seasoned executive coach who has guided hundreds of corporate executives through 1:1 coaching focused on business outcomes and developing critical leadership skills. Client companies advanced by Lori’s expertise include Fortune titans such as Chevron and Sprint as well as high growth and public companies like Intellikine, and Tapjoy, plus 10XGenomics, which became a public company in 2019 while top executives worked with Lori and the Sounding Board team.
Lori has spent the last 25 years coaching C-Suite executives to leadership excellence. Many of those public and private company CEO’s expressed that they would have liked this caliber of coaching earlier in their careers. Inspired by these experiences, Lori joined with Christine to launch Sounding Board as a feedback-driven, cloud-based leadership coaching platform that could maintain best-in-class leadership coaching while lowering costs to make it affordable and scalable for leaders at every level of their careers.
Before founding Sounding Board, Lori received her Masters’ in Adult Educational Psychology/Counseling from the University of San Francisco and a Bachelors’ in Psychology from the University of Virginia. Lori is an educator and has spent over 10 years as a professor of social psychology and group dynamics while acting as the interim Dean of Students at Holy Names University, She is certified by the industry’s gold standard, the Coaches Training Institute, and is a founding member of the Genentech Preferred Network of Coaches. Sounding Board is one of <3% of sole female founded startups receiving venture funding. In 2019 Sounding Board was selected as 1 of 7 startups (out of 100+ applicants) as part of SAP’s HR tech cohort, a group that represents the rising stars of the next-gen HR ecosystem.

Christine Tao

Co-Founder & CEO Sounding Board, Inc.
Christine Tao is the co-founder & CEO at Sounding Board, a Silicon Valley startup redefining how organizations are developing their leaders. Her extraordinarily rapid career growth to executive management in the media, mobile and tech sectors of Silicon Valley became her inspiration for founding Sounding Board. As she began to manage larger teams and be responsible for growing revenues, it became clear that she needed a “sounding board” to coach her on the development of her leadership skills. That’s where her Sounding Board co-founder, Lori Mazan came on the scene. A seasoned executive coach focused on leadership development, Lori coached Christine on real-world leadership skills that had a direct impact on business outcomes. Based on her positive and impactful experience with leadership development, Christine was driven to make leadership development coaching accessible to people at all levels of the organization.
Christine advises several startups, is a budding angel investor and is also a Tory Burch Foundation Fellow, a foundation dedicated to investing in the success and sustainability of women entrepreneurs.
Prior to co-founding Sounding Board, Christine was a Senior Vice President of Developer Relations at Tapjoy, a venture-backed, leading mobile advertising & publishing network. She led the growth of Tapjoy’s publisher advertising business from 0 to over $100 million in revenues in less than 3 years. Prior to that she led e-commerce partnerships and strategy at YouTube. Christine holds an MBA in Marketing & Operations from Wharton and a BA in Business Administration from UC Berkeley.